The article covers how businesses and brands may use touchpoints along the consumer journey to develop new goods and services. identifying untapped market “white spots” You can create messaging regions for speciality brand positioning, promotions, and offers once you are aware of the audience gap, as well as regions to target particular target audiences. These insights help clients manage ROI expectations while requiring less time and money.
Data on online mobile usage and purchasing habits were analyzed to construct a general profile to discover Bakery products Buyers for home addresses and work addresses separately.
Goal – Identify audience who buy bakery products at home and work.
Case Study #1- Baking industry Home Address based on 3,131,162 individuals work Address based on 4,865,775 individuals
AFFIXCON improves and combines datasets to help agencies, brands, and corporations understand Australian consumer markets for digital and email marketing. We integrate 3000 niche markets, 5000 mobile apps, and 16 million non-PII records with 3 billion records monthly, delivering the most comprehensive consumer behavioral picture in the country.
AFFIXCON has proven strategies to identify audience insight. We’re excited to share our techniques with the community as channel partners. Contact us to see how we can help identify your client’s audience insights more efficiently.